Tuesday, October 19, 2010

Draft Media Pitch

Cache Valley Radio Group
Les Patterson
801 W. 200 N.
PO Box 3369
Logan, UT 84323
435-792-1319 Office
435-994-9296 Mobile
les@cvradio.com

Subject: CVAIA helps citizens gain financial independence through understanding passive income.


Dear Les,

As a personal Cache Valley Radio Group supporter, I appreciate the fact that you broadcast a mix of information, public affairs, and fine arts programming. Many Cache Valley residents listen to your broadcast because they know the radio group keeps them informed on current information, and benefits them greatly by discussing resources available to them that could help improve different aspects of their life.

I want to inform you of a free financial-guidance club available locally in Cache Valley, called The Cache Valley Area Investors Association (CVAIA). I know this club will be beneficial to your demographic of listeners.

The Cache Valley Area Investors Association (CVAIA) is dedicated to helping residents increase their passive income -- an income they do not have to work for -- and decrease expenses.

Passive income is the income you earn when you are not doing anything to earn it. It is research done in advance that enables a flow of income, without an equal ratio of work performed to receive the income. Passive income can be thought of as investments. The way to establish a passive income is by investing three things, time, assets and experience. Just like any investment, it is about understanding risks and calculating which ones are worth taking and which ones are not.

The club meets every first and third Thursday of each month at 7:00 p.m. On the first Thursday the club meets in the Chamber of Commerce Building, 161 N. Main St. in Logan. The third Thursday is held at a local restaurant where a guest speaker will address the group.

If people learn the right mentality and approaches to investing, they can all be successful in what they desire. People should be able to spend their time doing something they love, not just a job that provides an income. Passive income largely makes this possible. Cache Valley Area Investors Association teaches people how to increase passive income. CVAIA embraces the law of attraction, law of abundance, and law of exchange. CVAIA began in August 2007 and now has members from many geographical locations and from all walks of life. The members come together with the same belief: that education mitigates the risks of investing.

I would love to establish a time to meet and discuss the benefits of CVAIA in more detail. Would Tuesday, Oct. 26 at 10:00 work for your schedule? Please call or email me with any immediate questions and let me know if the 26th works for you or if there is a more convenient day for you.

Sincerely,

Kayla Hall
Cache Valley Area Investors Association
Public Relations Specialist
Kayla.hall@CVAIA.com
www.cvaia.org

4 comments:

  1. Kayla, I was confused at first as to were and why the pitch was going to a radio group, but as I read on I understood. I like the personal approach you took and I think this is a great draft. I also like your call to action.. very precise. Nice job. Maybe cut the description of passive income down, I assume they probably know atleast the basics, maybe hit on the details of what the club is seeking to do.
    You rock miss!

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  2. Kayla,
    I thought it was good. I like how it seemed like you really had a good connection with the person. I thought that you had too much at the first. But it looked good.
    Colby

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  3. I think this looks really good! One suggestion I have is to maybe condense some of the information since it is just a media pitch. Awesome job, see you in class!

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  4. Great media pitch. You had some great details. I would however make it shorter. The people who are going to be reading it don't want to spend a ton of time reading the pitch. Great job.

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